Robin YoLife

Robin YoLife

(10 comments, 9 posts)

Robin YoLife is a former rollergirl, derby coach, and founder. She started her derby career as an original member of the famed Rat City Rollergirls in Seattle, where she skated for 3 years with her beloved Sockit Wenches . After a brief stint with the Bay Area Derby Girls, Robin continued southward and founded the first all-female, flat-track roller derby league in Santa Cruz, California. Robin has since retired from roller derby after nearly six years of roller derby madness, and is currently pursuing an MBA and other entrepreneurial pursuits. You can catch interviews with "Robin YoLife" in the documentary film Blood on the Flat Track: The Rise of the Rat City Roller Girls.

“Yo” (as her derby friends call her) believes that today’s roller derby must become prolific! To contribute to this pursuit, she operates this blog in her spare time. Instead of hoarding information that could help another derbyist, Robin advocates sharing everything. Yo, Roller Derby was founded on that idea alone.

Home page: http://www.yorollerderby.com

Posts by Robin YoLife
bad-twitter-etiquette

Should You Get Off Twitter?

5
Is your Twitter or Facebook feed riddled with "over shares", "oh-no-you-dihents", and other linkless ramblings? Ever wonder where your league, your team, or certain friends took lessons on the rules of social media? Are you using social media like a jackass? This infographic explains it all. Enjoy. All kidding aside, this post marks the beginning of a series of tips, tools and best practices for Roller Derby organizations. Stay tuned. Let us know in the comment section (or wherever) what your concerns are about social media and roller derby promotion. Or, tell us the most annoying things you experience.
roller derby coach

Derby Coaches Shut Up And Lead

1
Seriously. If you are a roller derby coach and you wonder why your skaters aren't performing, are slacking off, complaining, mouthing off, or maybe not even showing up. Shut up, sit down and listen to this guy talk. Listen to the whole thing. Then, show it to your entire coaching staff. Then, print out the transcript provided and MEMORIZE IT, and IMPLEMENT IT.
roller-derby-coaches-not-tipping

Bad Derby Coaches Are Crappy Tippers

5
Short on Coaches for Your Roller Derby League? Or maybe your league already has several team coaches, drill coaches, bench coaches, fresh meat coaches, off-skates training coaches, and the like? If that describes you, this scenario does not apply, so go click somewhere else for a minute. Lately, [...]
indoor-skate-parks-good-for-derby

A Conversation: Fresh Meat And Wheels

8
New To Roller Derby & Want More Skating Options SKATER: “I just joined a league that’s in its inaugural year. I’m still really new to roller skates. Any tips on how to skate more since all I have is indoor wheels and not always an indoor place to practice? Any advice would be great.” YO, ROLLER [...]
rollskate-attack

Require Non-Members on Your Boards

7
Cultivating Right woManagement Rule #1: Recruit Outside Community Members For Your Boards. No matter how you slice it. Seriously. It doesn't matter what stage your team or league is in, what business structure you have, or how long you have been in existence. You must do this. Emphatic enough? Whether you are a Limited Liability Corporation, or Non-Profit 501c3, if your team or league has a decision-making body of any kind, it is imperative to recruit outside of your membership. Why? Simple. There is no substitution for all that you stand to gain, and possibly... not lose.
Hot Flash (RJB Photo)

Over 50 Can Kick Your Ass

11
Think You Are Too Old For Roller Derby? Pfffftt. I dare you to say that in front of The Hot Flash. If this woman isn’t one of your derby heroes, she will be. The Hot Flash is one of my former teammates of the Rat City Rollergirls‘, Sockit Wenches, and was playing derby while she turned 50 years [...]
gossip

Combat Roller Derby Gossip

13
Gossip is Roller Derby Poison Back in 2007 when I was setting up policies for the Santa Cruz Rollergirls, we spent a lot of time on our SCRG Code of Conduct. Several members brought together various ideas and we ended up with a pretty good Code… Sadly, it was not good enough. One thing that I [...]
Roller derby girls lose the attitude

Don’t Focus on the Stars

6
How and Why to invest in derby skaters that are NOT the Super Stars I have seen it all before. One of two things will always happen when one of your best players quits, or if you just can’t seem to control your turnover rate. 1) You feel the loss immediately and panic, 2) or the noticeable [...]
Roller derby Newsletters

Mimic Pro e-Newsletters

1
Don’t Try to Reinvent the Wheel Sooner or later you are gonna have to start collecting email addresses for your own derby e-newsletter. There are HUNdreds of different ways to build your mailing list and I’ll talk about that in another blog. Derbyists have a silly little habit of trying to reinvent [...]
Robin YoLife's RSS Feed
Go to Top